Neiman Marcus $250 Chocolate Chip Cookies
This is recipe #6 in my Chocolate Chip Cookie Experiment. Click here to see the others.
Welcome to another installment of more chocolate chip cookies!! Chocolate chip cookies are my favorite treat of all time, and I’m loving this experiment. I hope you guys are enjoying it as much as I am!
I’m having a lot of fun discovering all of the “famous” and notable recipes out there. I especially like this recipe, because it comes with a story. Are you familiar with the Neiman Marcus $250 cookies?
These cookies are the subject of a longstanding urban myth that goes something like this…
A woman and her daughter ate lunch at the Neiman-Marcus Cafe in Dallas and decided to have a small dessert after their salads. They ordered the chocolate chip cookies and loved them so much that they begged to have the recipe.
Their waitress told them that the recipe wasn’t available to customers. The woman asked if she could purchase the recipe. The waitress told her that she could buy the recipe for “two fifty,” and the customer asked to have the amount added to her tab.
30 days later, the woman received her bill for that day– $289! She scanned the statement looking for the cause of the outrageous total and found at the bottom, “Cookie Recipe – $250.” The woman was understandably upset and contacted the billing department at Neiman-Marcus. They informed her that the charge was correct and would stand, because they wanted to establish the value of their cookie recipe. They said they wanted it to be something that couldn’t be afforded by all.
Outraged, the woman swore to spread this recipe to as many people as possible, so that no one else would ever be tricked into paying $250 for the cookie recipe ever again.
Kind of a fun story, huh?
Sadly, it’s not really true. It’s a bloated myth that began somewhere in the ’40s, having to do with the Waldorf Astoria hotel charging $25 for one of their recipes. Well…. that’s the way it goes according to this source.
Fact or fiction, Neiman Marcus did officially hop on board with the myth at some point, and they provide the recipe (for free) on their site. I used this particular recipe. But afterwards, I noticed that the myth busting site I linked to above (this one) actually has VERY different recipe on their site for the infamous cookies. Having never tried these cookies at the Nieman Marcus cafe myself, I’m not sure which recipe is closer to the real deal.
I’m thinking I’ll have to try them both ;)
For the time being, I hope you enjoyed the story and this version of the recipe. It’s a bit of a variation from the other recipes I’ve been trying; I felt like the dough was a bit crumbl-ier for one. For two, these cookies are baked for twenty minutes! At 300ºF. If that’s not funky in a cookie recipe, I don’t know what is…
And, another thing– this recipe calls for coffee granules, which adds a completely new flavor profile compared to the other chocolate chip cookies I’ve made.
I’m not a coffee-drinker myself, nor do I bake with it. But in an effort to stay true to the recipe, I made an exception for this one. A bite of the dough had me convinced I wasn’t going to like these at all; I thought the coffee flavor was too strong. But after baking, and especially after cooling, the coffee marries with the rest of the flavor and just creates an extra depth that I really enjoyed.
Overall– it’s a good recipe. I’m not saying I’d necessarily write home about it, but maybe that’s just me. While it doesn’t have the underbaked center and crispy edges I’m looking for in a cookie, it does have it’s good points. This recipe yields a wonderfully thick, hearty cookie with a unique and decadent flavor that I haven’t seen duplicated in any of the other recipes so far. And (a side note here) the chips to dough ratio is top notch.
Neiman Marcus $250 Cookies
This recipe yields a wonderfully thick, hearty cookie with a unique and decadent flavor that I haven't seen duplicated in any of the other recipes so far. And (a side note here) the chips to dough ratio is top notch.
½ cup butter, softened
1 cup light brown sugar
3 tablespoons granulated sugar
1 large egg
2 teaspoons vanilla extract
1 ¾ cups all-purpose flour
½ teaspoon baking soda
½ teaspoon baking powder
½ teaspoon salt
1 ½ cups semi-sweet chocolate chips
1 ½ teaspoons instant coffee powder
Preheat oven to 300ºF. Line a baking sheet with parchment paper.
In a stand mixer fitted with a paddle attachment, beat the butter until smooth. Add the sugars, and beat on medium speed until light and fluffy. Mix in the egg and the vanilla.
In a small bowl, sift together the flour, baking soda, baking powder, and salt. Gradually add the dry mixture to the stand mixer bowl, and mix just until dough forms.
Mix in the chocolate chip and coffee granules.
Place 6 large scoops (about 2 tablespoons or an ice cream scoop) on the prepared baking sheet. Bake for 20 minutes.
Remove and transfer to wire rack for cooling immediately.
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